‘I put a lot of pressure on myself. I think something’s not good enough, and I won’t stop until I feel like I’ve made it. I’m never satisfied.’ – J. Cole

‘I’m here to spread a message of hope. Follow your heart. Don’t follow what you’ve been told you’re supposed to do.’ – J. Cole

‘I feel like this: Whatever is in your path and in your heart, you need to do.’ – J. Cole

‘I’ve always been an underdog. I feel like I beat the odds.’ – J. Cole

‘Anything I do, I want to do it well.’ – J. Cole

‘I was a class clown. At 12, I was definitely clowning. I was making all the jokes. But I was smart, so the teachers didn’t know what to do with me.’ – J. Cole

‘I always feel like it’s two key ingredients when it comes to following your dreams, making something happen that the average person deems difficult. If you truly believe it, that’s step one. Step two, is, you know, the hard work that goes along with it.’ – J. Cole

‘You can’t reverse fame. You can lose all the money, but you’ll never lose people knowing you.’ – J. Cole

‘As much as it might look like, to someone else, that I’m successful, I never feel like I’m anywhere. The further I go, I still feel equally further from my eventual goal. Because as I grow, I get more goals. I’m never content.’ – J. Cole

‘College isn’t in everyone’s hearts. I am living proof, though, that school doesn’t mess up your plans. It gives you more experiences to write about.’ – J. Cole

‘If I was to go to sleep before midnight, I would feel weird about myself, like I wasted a day. My most productive hours are between midnight and five.’ – J. Cole

‘I do put a lot of God in my music, but not because I’m super religious. There are a lot of demons in my music, too. I acknowledge both.’ – J. Cole

‘I’m a super-duper over-analyzer. You mix that with self-doubt and pressure, and that’s never healthy.’ – J. Cole

‘I started playing violin in the 5th grade. They had a program in school where you could get out of class to go play instruments. So I raised my hand, left out of class, me and a bunch of my homeboys, just to get out of class for that day. They asked what instrument you wanted to play and I picked the violin.’ – J. Cole

‘I struggled with being a broke college graduate, and while all my friends were getting career jobs, I was working horrible part-time jobs. That’s why now, even when I get tired, I think, ‘This is what I asked for.” – J. Cole

‘I had a lot of resistance, and not just to fame. I was always conscious of not changing.’ – J. Cole

‘I actually started off majoring in computer science, but I knew right away I wasn’t going to stay with it. It was because I had this one professor who was the loneliest, saddest man I’ve ever known. He was a programmer, and I knew that I didn’t want to do whatever he did. So after that, I switched to Communications.’ – J. Cole

‘Rhyme patterns are nothing without meanings to the words. A lot of rappers can do those flows, but the raps aren’t really about anything – which is cool sometimes, but to have the flow and the message is one of my favorite things.’ – J. Cole

‘I pay attention to lyrics and I know what rap fans care about. I try to write for the average listener and I’m conscious of the mainstream without selling out.’ – J. Cole

‘My real dream is to have a whole, like, buy a whole piece of land. Imagine, like, a long driveway. Like, a cul de sac-type street, with maybe, like, seven houses. Me be right here. Have my mom be able to be right here. My brother over here. My girl’s grandmother and family right here. Friends over there. That’s my real dream.’ – J. Cole

‘I want people to follow their dreams, yes… but I’m not interested in telling young black kids how to be rappers… I want to show them that there’s so many other paths you can take, besides a rapper or basketball player.’ – J. Cole

‘I feel like I’m a New Yorker because I really know the city. I actually tell the drivers where to go – I have this bad habit, I always question the drivers. I do that all the time because I feel like I know the best way, when really it’s like, ‘Yo, man, shut up. This dude does this every day of his life.” – J. Cole

‘I have a little bit of that gamer spirit in me. I just don’t have the time to be a gamer. But in another life, I would be one.’ – J. Cole

‘Sometimes I try a Mai Tai. It’s so fruity. It’s a little embarrassing, but I like it.’ – J. Cole

‘Usually I start with a beat, I start making a beat, and my producer side is making the beat. And on a good day, my rapper side will jump in and start the writing process – maybe come up with a hook or start a verse. Sometimes it just happens like that. A song like ‘Lights Please’ happens like that.’ – J. Cole

‘I kinda like the idea of having an album that’s all me.’ – J. Cole

‘I actually started off majoring in computer science, but I knew right away I wasn’t going to stay with it. It was because I had this one professor who was the loneliest, saddest man I’ve ever known. He was a programmer, and I knew that I didn’t want to do whatever he did.’ – J. Cole

‘I met Will Smith twice. I didn’t talk to him for too long but I was trying to let him know that my age group grew up watching him – he was the coolest guy on television and the coolest guy in movies.’ – J. Cole

‘I’m not gonna be bad at anything, and I want to actually be the best at anything I’m doing. So if I’m playing basketball, if I’m taking the SATs, like, there’s a competitive spirit behind it. With production, it’s the same thing.’ – J. Cole

‘I had a rat-tail when I was younger. I had this nice Bobby Brown fade, with a rat-tail that was long enough to wrap around my face. I used to chew on the end and bite it.’ – J. Cole

‘I was just a goofy little funny kid, who was always getting sent to the principal. It wasn’t serious because I was smart. I wasn’t like a true troublemaker, just rambunctious – like, talkative and trying to be funny. That was me in middle-school.’ – J. Cole

‘In hip-hop, there’s not a lot of love. There’s not a lot of love being spread. It’s always like ‘I’m stuntin’ on you raps, or I’m better than you raps.’ It’s not a lot of ‘Yo man, I idolize you raps.” – J. Cole

‘Barack Obama would not be President if he were dark skin. You know what I mean? That’s just the truth. I might not be as successful as I am now if I was dark skin.’ – J. Cole

‘I was a huge Mike Tyson fan growing up; his fights were always on in my house.’ – J. Cole

‘I still wanna rap better than everybody else, and I wanna say important things.’ – J. Cole

‘Producing all my own songs and refusing to go to the hot producer. That’s the biggest risk I’ve taken so far.’ – J. Cole

‘My fans love me for me, my beats, my rhymes.’ – J. Cole

‘I don’t live for the accolades. I’m more so about the music. Making it, and putting it out. Those are the two best feelings.’ – J. Cole

‘I’m the same kid who used to hop the trains with headphones and just go to downtown Manhattan, walk around and listen to music or walk through the city. The fame restricts that. It’s a small complaint in comparison to the benefits I get from it, but the restrictive part is what I don’t like – and the fact that it’s not reversible.’ – J. Cole

‘My parents were divorced by the time I was even conscious – like, I don’t remember them ever being together.’ – J. Cole

‘I was a super-duper Tupac fan, and I realized later, when I became a huge Nas fan and a huge Eminem fan, I was drawn to the storytellers. They all told stories in different ways, but they were all like the best storytellers.’ – J. Cole

‘Touring is very routine. You get to the city, you go to the hotel, you got to be at the hotel by a certain time – it’s very routine. I’m not a very structured person, so when I get some structure, it’s cool; it’s good for me.’ – J. Cole

‘When I was in college my girl got me a job at the doctor’s office she was working at. I was a file clerk. No disrespect but I don’t think a man can do that job. It takes so much meticulous and precise file-keeping.’ – J. Cole

‘I want to be like Bruce Springsteen or something, making songs that are relevant.’ – J. Cole

‘There was the time I bought three cars in the span of three or four weeks. It was crazy; it wasn’t greedy. It was mine, my girl’s, my mom’s. I got Benzes for my ladies. But I felt crazy. You have to understand I come from a world where we’re very modest. But that’s not greedy. That’s nice, right?’ – J. Cole

‘I’m half-black, half-white, so I basically put it like this: I can fit in anywhere. That’s why I write so many stories from so many different perspectives, because I’ve seen so many.’ – J. Cole

‘I worked in ad sales. I would call up local businesses and try to get them to buy ads in the paper. The whole time, I felt like I was just scamming people.’ – J. Cole

‘I feel like the reason people feel like they know me is because I’m giving you myself in the music. There’s where the connection comes from; you can’t Twitter that.’ – J. Cole

‘I’ve got two Rolexes that I’m very proud of – a gold Presidential that was a gift and a white gold one I gifted myself. I’m trying to step my game up and get a few more of those.’ – J. Cole

‘The thing about being an artist today is you get to develop right in front of people’s eyes before you even put out an album.’ – J. Cole

‘I just feel like, with rappers, there’s so much complacency. It’s like, ‘Oh, I’m a rapper. I’m successful. I make money. That’s all that matters.’ But there’s a lot of stuff going on in the world. Whether or not you’re aware of it, it’s happening.’ – J. Cole

‘There’s been people who’ve rapped and produced – like Kanye – but I don’t feel like on the rapping side there’s ever been a producer who can rap as good as I think I can rap.’ – J. Cole

‘I think if I did something in the pop world right now, it would be for Rihanna. I’d love to do something production wise for her.’ – J. Cole

‘No rapper in the world from Jay-Z to Tupac to Biggie has 100 percent love on everything they do.’ – J. Cole

‘One day, I’ll be listening to a bunch of Ray Charles, the next day it’s nothing but Red Hot Chili Peppers. The next day it might be Tupac all day.’ – J. Cole

‘I now possess the tools as a producer and a songwriter to really just go out and make smashes all day long. I could make an album full of smash records that got pop appeal. But my heart is in hip-hop. My heart is in telling stories. And it’s like therapy for me.’ – J. Cole

‘People think because I’ve got some success, I’ve made it, but in my eyes it’s like, ‘How long has Jay Z been in the business? How many albums has he got?’ Not that I’m trying to be Jay Z, but I am trying to be around for a long time.’ – J. Cole

‘When you’re headlining, people are paying to come see you specifically. It’s a different kind of pressure, because you’ve got to deliver. You’ve got to give these people what they paid for. It’s a different mind state, a different type of mentality, but it’s honestly a pretty good problem to have, you know?’ – J. Cole